Expat Case Study – The Hague Area – Anonymised
Many buyers — especially expats — enter the Dutch housing market assuming that overbidding is unavoidable. While that is often true, it is not an absolute rule. This short case story shows how preparation, analysis and negotiation can still change the outcome.
The Strategy Behind the First Offer
Recently, I worked with an American client looking to buy a family home in the Hague area. After several viewings, we identified a property in Leidschendam that clearly met his expectations. Before making any move, I carried out an exhaustive comparative market analysis. This included not only current listings, but — more importantly — recent completed transactions in the immediate area, which give a far more accurate picture of true market value.
Based on that analysis, we decided to submit a first offer at roughly 8% below the asking price. This was not a random or speculative bid.
The offer was carefully substantiated with data and clear arguments explaining why, given recent sales and market conditions, the proposed price was justified.
The offer was rejected, but it achieved something crucial. Because it was well-reasoned and professionally presented, the buyers were perceived as a serious and credible party. This opened a constructive dialogue with the selling side. Through that interaction, I was able to read important signals about the seller’s psychology, priorities and flexibility — insights that are rarely visible from the listing alone.
“The goal of the first offer wasn’t to close the deal — it was to open the conversation.”
With this additional information, we adjusted the strategy and submitted a second offer. This time, the balance was right. The property was ultimately secured at approximately 5% below the asking price — an outcome that is uncommon in today’s market, but still possible when decisions are driven by facts rather than fear.
Why Preparation Still Matters in Today’s Market
The takeaway is not that buyers should always bid below asking price. In many cases, that would simply mean losing the property. The real lesson is that there is no one-size-fits-all approach. Each situation requires its own strategy, grounded in data, market experience and an understanding of human behaviour.
For expats in particular, this level of guidance can make a meaningful difference. Knowing how to analyse value, how to position an offer, and how to negotiate professionally within the Dutch system can directly affect the final result.
If you are considering buying a home in The Hague or surrounding areas and want a strategy tailored to your situation — not just to market headlines — I’m happy to help you think it through.
I will be happy to help you secure the home that fits your needs and you budget